By Success4
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SUCCESS4MEETS PODCAST – ROBERT CRAIG (THE LIGHT BULB STRATEGY)

Success4 are all about safe self development and we aim to bring you the very best value for you to start your self development journey. Reading is a crucial part of your learning and today we have the privilege of speaking with Robert Craig, the author of “The Light Bulb Strategy”.

Robert talks about the letter he received from his 12 year old son which inspired the book. His son wrote.

Dear father
I am giving you this $15 gift card to you
as a token of my gratitude
for inspiring me to do great things
when it comes to reading, business, strategy
and not giving up.
I hope that one day I will inspire you
and my children as much as you have inspired me.
Thank you for all you have giving me
Nicholas

Robert talks about wanting that feeling to continue with personal development. The Light Bulb Strategy is about being brilliant at the basics, a crucial part of self development that is often over looked. It took Robert around two years to write the book, after which he approached Jack Canfield who is the writer of “Chicken Soup For The Soul” series for a testimonial for his own book. Robert bought a VIP ticket for an event and met Jack, he asked Jack for a testimonial but Jack explained that he was too busy. Following Jack’s own advice on not giving up from his book “The Success Principles” which suggest you ASK, ASK, ASK Robert made sure he followed up on the initial rejection to ask for another testimonial. This time Jack did reply and sent Robert a fantastic testimonial for his book.

TESTIMONIAL
“Robert gives you a new ‘Light’ approach to personal development – His creative and unique Light Bulb Strategy Blueprint provides the framework to help you plan and lead a brilliant life.” – Jack Canfield, Bestselling author of The Success Principles / Chicken Soup for the Soul series.

Robert also managed to get another great testimonial from the incredible Brian Tracey
“Robert shows you how to unlock your potential, remove your roadblocks and really shine with brilliance in everything you do.” – Brian Tracy – author, Eat That Frog, and No Excuses.

LISTEN TO THIS INCREDIBLE PODCAST INTERVIEW BELOW AND GRAB A COPY OF THIS ESSENTIAL BOOK

PURCHASE ” THE LIGHT BULB STRATEGY” VIA THE LINK BELOW
https://www.amazon.co.uk/Light-Bulb-Strategy-Switch-Brilliant/dp/1928155626

ROBERT CRAIGS WEBSITE
https://www.thelightbulbstrategy.com/

THE LIGHT BULB UNIVERSITY
https://light-bulb-university.teachable.com/

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