By Richard Willett

Richard Willett

MEDIA CONTENT MANAGE & FILM DIRECTOR

Richard is the Media Content Manger for Success4.com. He has a BA Honours in Film and Television Production from ARU in Cambridge where he went on to manage the Mutli Camera TV Studio as well as teaching film editing, directing for film and writing.

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Richard has worked at BBC Voice, managing the television studio as well as running Appletree Media Norwich who made documentaries and promotional video's for social services. He also worked in broadcast Radio at BBC Radio Norfolk and Star Radio in Cambridge. He now manages the online content for Success4.com as well as creating the video and podcast content for Success4 and Success4's clients.

He now mentors on his Feed Your Social Media Monster training course which he designed and delivers to help success4 clients to creative innovative and creative content for their social media pages. He also manages Brick In The Wall Films who produce niche documentary films and podcast in the alternative media movement.

More by Richard Willett

RICKY GERVAIS – TOP TEN RULES FOR SUCCESS (Evan Carmichael) COACHING FOR GEEKS WITH ROBIN BATES HOW TO BE HEARD – CASEY NEISTAT DEFINE YOUR FEARS – TIM FERRISS YOUR ONE WORD – EVAN CARMICHAEL
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NEW YEAR , NEW BUSINESS ? – STARTUP BUSINESS PLAN

1.IDENTIFY YOUR PASSION
You have to love what you do, you are going to have to do this everyday, therefore it needs to be inline with your beliefs and values. Your new business needs to tie in with your ethics and you need to have the belief that will push your through when the daily work kicks in and the ‘NEW BUSINESS GLOW’ fades.

2.GET IT STARTED & LEARN ON THE JOB
You need to have the experience and skill set to get the business started. With this in mind go work for a small business thats in your field, this way you will get a feel for the industry and you will meet like minded people, tap into a ready made network and overall you are getting paid to make mistakes as well as getting an education in the industry. When you are ready to start, keep your job and start your own business on the side whilst getting one customer. Eventually you will be able to quit their job, so Success4 suggest you ‘Lilly Pad’ your way over the pond and hope skip and jump to some solid business ground.

3.START YOUR BUSINESS ON THE SIDE
Go get your first customer whilst you are still employed. Most new business do not make a profit for the first couple of years, so you will NEED AN INCOME to support this new business whilst you build up a client base and a trusted brand name, but most importantly your new business will change, it will never be what you first thought it would be so you will need to TRY NEW THINGS OUT which consists of failures and to have the room to fail you will need the financial space to fail a few times.

THIS INCREDIBLE VIDEO BY EVAN CARMICHAEL WILL HELP.

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